What Does DEI Mean Here?

At I am DEI, these three letters mean something different. DEI isn't a policy, a program, or a political statement. It's a personal declaration.

Here, DEI stands for the values that drive real people — Dedication, Discipline, Democracy, Dreams, Dependability. Every person who wears this brand brings their own meaning to the movement.

That's the power of three letters. That's the power of identity.